Babo Botanicals' mission is to provide the highest quality, purest hair, scalp and skincare products for babies and kids. The founder's personal and professional experiences have contributed to her inspiration for the line. After the birth of her first child and drawing on her 10 years of experience in product development for beauty companies such as L'Oreal, Parfums Givenchy and Avon, it seemed like most baby "grooming" products were long on chemical names and didn't truly address their children's particular hair and skin problems. I sought to develop a line of botanical products that offer parents the same level of choice they value in selecting products for themselves.