FLEXR Sports Products was created after competing for a combined 35 years in a variety of sports including running, hiking, swimming and cycling. As semi-pro and hobbyist athletes, they tried every kind of hydration system, from backpacks to belt bottles, and just couldn't find what they were looking for. After years of experimenting with what works, they developed a revolutionary new squeezable bottle that fits in your hand nicely and uses a biodegradable and collapsible liner. They've never had more fun with our runs than we do now with this new bottle, and they hope to share this experience with you!